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Finish Line

Finish Line - Bicycle Lubricants and Care Products

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Finish Line® is dedicated to enhancing the performance of bicycles by minimizing friction in the drivetrain and bearings. By doing so, we are actively contributing to the prevention of premature retirement and disposal of numerous bikes annually. Engaging in such a remarkable and fulfilling business is truly a privilege. The opportunity to be a part of this industry would not have been possible without the unwavering support, valuable feedback, patience, and enthusiasm of our esteemed dealers and passionate cyclists who have given Finish Line a chance, and in some cases, a second chance, throughout the past 25+ years. We are immensely grateful for all of this and more, and we sincerely express our heartfelt gratitude with a resounding “Thank you!”

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